Current Events 2024 Marketing And Advertising. Discover the trends, winning opportunities and challenges brands will face this year, with data from 1,400+ global b2b and b2c marketers. In this article, i will explore some marketing trends that i believe will help drive business growth in 2024 and offer some actionable strategies for businesses to stay.
Ad spending is trending that way but skewing more digital than ever. We look at macro and micro trends for marketers to consider as part of their brand growth journey, and how they might suit their own objectives.